How Omio is building the future of conversational travel

Moving from search to conversation

Omio⁠(opens in a new window) is one of the world’s leading multimodal travel platforms, connecting millions of travelers with trains, buses, ferries and flights. The company works with more than 3,000 transportation providers across 47 countries. As travel becomes increasingly digital, Omio is reimagining how people discover and book journeys through conversational AI.

As consumer expectations shift toward conversational interfaces, Omio saw an opportunity to rethink how travel discovery works. Traditional travel planning often requires navigating multiple websites, comparing transportation modes, and piecing together itineraries across providers. Omio believed AI could create a fundamentally different experience—one where travelers simply describe where they want to go and receive personalized, bookable journeys in return.

As an early OpenAI customer and partner, Omio became one of the first travel companies to experiment with conversational travel experiences powered by real-time transportation data. At the same time, the company recognized that the same technology reshaping customer experiences could transform how work gets done internally.

We sat down with Tomas Vocetka, Omio’s CTO, to discuss the company’s vision for conversational travel, its journey toward becoming AI-native, and how OpenAI is helping accelerate innovation across both customer experiences and internal operations.

Bringing conversational travel to life

In 2023, Omio launched one of the earliest travel experiences available through ChatGPT, connecting OpenAI models directly to Omio’s transportation inventory and booking systems.

For Omio, conversational travel is not simply a new feature. It represents a broader shift from search-based interfaces to AI-native customer experiences.

Inside the rollout

While Omio was building AI-powered experiences for travelers, it was also transforming how teams operate internally.

—Tomas Vocetka, CTO, Omio

—Tomas Vocetka, CTO, Omio