OpenAI helps Hyatt advance AI among colleagues

Key takeaways: 

• Hyatt has deployed ChatGPT Enterprise. 

• With ChatGPT Enterprise, Hyatt employees can access frontier AI capabilities like GPT 5.4, Codex, and more. 

• Departments including finance, marketing, and operations will use ChatGPT Enterprise to improve Hyatt guest and customers’ experience. 

Hyatt’s innovative approach with OpenAI reflects how Hyatt is elevating its use of technology and enhancing human connections.

The company is making artificial intelligence broadly accessible to its employees, enabling teams to spend less time on manual tasks and more time focused on delivering exceptional guest experiences.

As part of this effort, Hyatt has made ChatGPT Enterprise available to employees across its global corporate and hotel workforce, making it a core component of how the business runs day to day. ChatGPT Enterprise is just one example of how Hyatt is equipping its teams with advanced tools to deliver more personalized, responsive, and impactful service.

This rollout of ChatGPT Enterprise is driving productivity, streamlining operations, and enhancing collaboration across the business. As part of the deployment, Hyatt has collaborated closely with OpenAI to deliver live onboarding and training sessions, helping teams quickly adopt and integrate AI into their daily workflows. ChatGPT Enterprise can support various departments including:

• Finance: Accelerating month-and quarter-end close cycles, enhancing financial analysis, and enabling faster, more accurate reporting.

• Marketing and Brand: Scaling content creation, strengthening brand consistency, and supporting social, owner, and operator communications.

• Business Development and Real Estate: Advancing investment research, market analysis, and data-driven decision-making.

• Product and Engineering: Increasing development velocity across Hyatt’s digital platforms and customer-facing applications.

• Customer Experience: Elevating the World of Hyatt member experience with more personalized, responsive guest interactions.