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The Den frees up 10-15 hours a week to grow with ChatGPT Work
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The Den frees up 10-15 hours a week to grow with ChatGPT Work

The Den Family Social⁠(opens in a new window) is a Denver-based social club that brings together hospitality, community, work, and play to give parents a place where they can feel like themselves and their children are welcome too. The business grew from founder Chandler Lipe’s own transition into parenthood and her belief that parents deserve elevated, inspiring spaces built with their wellbeing in mind.

As The Den began construction and pre-opening for a second location, Chandler turned to ChatGPT Work to help manage the increasing administrative load. Her small team now saves 10-15 hours a week and prepares licensing and grant applications in hours instead of days, giving them more capacity to grow while staying focused on the families they serve.

“ChatGPT Work allows us to build the company we need before we have the size or resources of that company.”

—Chandler Lipe, Founder and CEO, The Den

Turning scattered information into an action plan

To open their second location, The Den’s team had to operationalize their knowledge and context from the first. Using the Gmail, Slack, and Google Drive plugins, they asked ChatGPT Work to gather and analyze information from across the business and propose next steps.

Planning is now more organized, repeatable, and faster, while the team still reviews ChatGPT Work’s output for accuracy and makes the final decisions.

One example is The Den’s second liquor-license application. When an earlier hearing slot suddenly became available, The Den used ChatGPT Work to quickly pull together documents, identify what was missing, and convert files into the required formats.

“Work that would have taken four days of searching, sorting, formatting, and assembling was condensed into three hours of team review and completion with ChatGPT Work.”

—Chandler Lipe, Founder and CEO, The Den

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